I created this site for a couple reasons: a place to display the work I have done both personal and professional, another traffic venue for my book series, and to add some authentic color to an otherwise black and white world of ideating professionals. 

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I am a data-driven & empathetic thinker with a dynamic & tactical approach to creating insights for the customer. I think every digital experience should evolve, since we as people continue to evolve throughout our own lives.

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I also enjoy telling stories and am a children's book author & illustrator. I found an outlet during Covid that turned into a passion project; helping other kids learn one tip at a time for seeing the world a little differently. Please review in my 'Publications' page!​